If you are not ready to make use of your domain name
right now, you only need to register it with a reputable registrar and go no
step further. If anyone types the name into a browser, it would indicate that
the website does not exist and that’s because you have not hosted it. But if
you search for the name with any of the registrars, it would indicate that it
has been registered. If you want the domain to display something, you can park
it with any service provider of your choice, in fact, there are many free
parking services around. Domain parking means that a placeholder will be
enabled for your domain which will indicate its status, e.g. “this site is
under construction”, “this site is for sale”, etc. Some registrars will
automatically park your domain when you register with them.
Furthermore, it is very important for you to note that
domain name registration is renewable depending on the plan you go for. There
is the annual plan, 2-year plan, 3-year plan, 4-year plan, 5-year plan and so
on. The higher the plan you choose, the easier it will be for you to hold on to
a name in this competitive world and you should not allow it to expire (or ‘drop’
according to technical term) before renewal. Some people love to buy expired domains
because of their age advantages.
Apart from reserving a name for future use, you can
register multiple names and decide not to develop them at all. This can be done
in order to protect a certain site (or sites) online. You can register variations of
your name and point them to your major domain so as to prevent cybersquatters
from taking advantage of it. It is very important for you to protect your
domain and that is why experienced webmasters are involved in multiple registrations.
If you register ‘speak.com’ for example, you need to register ‘speaks.com’,
‘speak.net’, ‘speaks.net’, etc., because of cybersquatters. You only need to point
or redirect these variations to the main domain – in this case, ‘speak.com’.
In addition, you can register a domain and reserve it for
sale in future. Buying and selling of domain names is a lucrative business and
experts in this business can hold on to names for as many years as possible
until the right people that can buy at their preferred prices show up.
Consequently, names that were registered or bought for few tens or hundreds of
dollars may be sold for hundred thousands of dollars. If you know how to
discover hot domains and play the waiting game appropriately, you will be able
to make a lot of money in the business.
It is very important for you to park the
domains you want to re-sell so that they won’t be blank and most times, a
placeholder indicating that the domain is for sale can be very beneficial. It
is a common practice for potential buyers to visit the website they want to purchase
prior to making enquiries and if they find a page on the domain indicating that
it is for sale, they would be more encouraged to go on with the deal. If you
don’t reserve a name for future use, when you are ready to use it, it may not
be available, and if it is available, you may have to pay through your nose in
order to get it which may not be a sweet experience for you.
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