Domain name registration is a task that should be handled
professionally in order to get the best result. Getting a perfect name for your
website is not as easy as ABC because when you check the availability of your
name, it may have been taken. How then can you register your choice domain name
without spending a fortune?
Planning is very important when you are trying to register
a domain. You should state the purpose of the domain whether you are buying for
the purpose of selling later (speculative) or you want to launch a website with
it. If you want to acquire for speculative purposes, you need to buy multiple
domains in order to have a befitting portfolio. If your domain will be used to
launch a website, you only need to register a name plus other name variations suggested
to you at the point of registration so that you will be able to protect your
domain.
In order not to have problems in registering your choice
domains, you should prepare about six possible names for one domain. This is
very essential because if one is taken, you will just switch to others. You need
to be very creative in this regard and use the right strategy to come up with
various possibilities that will scale through the registration process. For example,
if your intention is to register ‘markphotography.com’, you should include into
your list of possible names; ‘markphotography.net’, ‘markphotography.org’, ‘mark.photography’
(new gTLD) and so on. If one is taken, you can switch to another one. In fact, if
all of them are available, you can register them so that no one else will be
able to register them and compete with you online for that name. If you really
need a taken .com domain, you can get a broker to get it for you.
Furthermore, you should use a good platform to register
your domain name. It is your responsibility to ensure that the registrar you
are dealing with is registered with ICANN. This is very important because if
there is any problem regarding the registration in future, you will be able to
approach the regulator for complaints. ICANN sets out guidelines for registrars
to comply with and anyone found wanting will definitely face the music.
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